2024 Session Highlight: Harnessing System-Wide Integration for Marketing Success

Our universal goals with technology are to develop winning experiences for both team members and guests. Join Chris and Rich for a collaborative session aimed at aligning your systems, your team, and most importantly, your guest experience seamlessly.

Prior to the conference, you’ll receive a “homework” questionnaire so we can hit the ground running in this 45-minute session. You’ll leave with a practical workbook tailored to your organization’s needs. Remember – You don’t have to be a systems expert to attend this session!

Key takeaways will encompass strategies for integrating various systems, spanning from Loyalty Programs to Gaming, Hospitality, Retail, and beyond.

Pro tip: This is the perfect session (and conference!) to sit in with teammates from other areas of your casino – invite a colleague outside of marketing and IT to bridge gaps!